EPISODE 8:

How to Make Google Fall in Love with You – SEO Tips with Kate Toon

In this episode I Interview Kate Toon – Author, SEO lover, speaker and podcaster. She helps businesses understand how to make Google fall in love with you.

You are going to learn:

  • What SEO is in simple terms that you will understand
  • When you should be thinking about investing in SEO
  • Where it fits in the marketing mix
  • The importance of content to your SEO
  • What backlinks are and why you need them
  • What you should be asking and looking for when engaging an SEO expert
  • How much you should budget and invest in SEO
  • Some great tools to use to help you
  • And a whole bunch more great tips

Tools Kate recommends:

Top 3 practical next steps for you?

  1. Educate yourself.
  2. Look at the speed of your website and fix any issues.
  3. Type into Google and see what people are searching for when looking for your service.

Resources from Kate:

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Links & Resources

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– Tanya

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