Research has shown that businesses of all sizes are pulling away from social media when it comes to their marketing. Listen to the podcast to find out why.

In this episode, I interview Tracey Mathers, an expert on customer service with over 40 years of experience, who built a successful retail business by providing great service and continues to mentor business owners on this lost art.

SEASON 3 EPISODE 12: How The Social Media Algorithms Actually Work Have you ever wondered how algorithms work and why it seems impossible to beat them? Well, you’re in the right place. In this episode, I am going to demystify social media algorithms and explore why it’s challenging and impossible to outsmart them. To understand

SEASON 3 EPISODE 11: WeAre8 – The Social Channel With A Massively Positive Difference If you want an alternative to your typical social media channels then I have something very special for you today.  WeAre8 is a social media channel with a massive difference. No algorithms, a focus on community and sustainability, 60% of profits

SEASON 3 EPISODE 10: Email Is Not Dead – This Is How To Get Its Sparkle Back Email continues to perform as an effective marketing channel, crushing social media in terms of visibility and open rates. Yes, it may have lost some sparkle with the dominance of social media platforms suffocating many other marketing efforts

SEASON 3 EPISODE 9: How To Use Reviews, Newsjacking, And Leverage To Spark Massive Growth For Your B2B Business So often we forget the power of simple things to spark growth in our businesses, especially in the B2B space. In this episode, I am talking to someone who has leveraged the power of reviews &

SEASON 3 EPISODE 8: Understanding Keywords And How ChatGPT Can Help You Get Found What is a keyword (and why should you care)? In this episode, I talk to Harry Sanders from award-winning SEO agency Studiohawk. And should you use Chat GPT to find the best keywords or not? We unpack what every busy business

SEASON 3 EPISODE 7: The Most Powerful Lead Starter Is This In a world obsessed with feeding more and more content into social media feeds, that are becoming less and less effective, it is time to consider a simpler, practical and more effective approach. One that works every single time and doesn’t cost a thing.

SEASON 3 EPISODE 6: How To Generate B2B Leads On LinkedIn LinkedIn is made for business, unlike Facebook, Insta, and friends. And it is the exception to my social media rules as it has its very own rules in business and marketing.  In today’s episode, I am talking to Adam Houlahan, a LinkedIn expert who

SEASON 3 EPISODE 5: How To Win Grants To Pay For Your Marketing Are you a bit scared and overwhelmed of grants? Sure it’s great to get an injection of cash to help with your marketing but getting it is often confusing and feels way too hard. Today, I talk to Emily Ridley who is